She felt that with this kind of showy story she could build an audience more quickly." The first episode was the aftermath of the funeral of wealthy William Matthews.
His widow, Liz (Audra Lindley), did not like his working-class brother, Jim (Leon Janney and later Shepperd Strudwick), or his family.
Agnes Nixon, then-head writer of Guiding Light, was hired after Lipton's departure to write for the program.
In 1967, Nixon created the show's most iconic character: Rachel Davis (first played by Robin Strasser and later by Victoria Wyndham).
Liz did not consider Melissa good enough for her son and was constantly interfering in their relationship.
On April 12, 1999, NBC announced it was canceling Another World with its final episode on the network airing on June 25, 1999.
NBC replaced Another World with another soap opera, Passions, on July 5, 1999.
Sarah Cunningham (Liz Matthews), John Beal (Jim Matthews) and Fran Sharon (Susan Matthews) were all quickly replaced.
In the first year, the show had a controversial storyline involving Pat having an illegal abortion after becoming pregnant.
It was the first soap opera to do a crossover, with the character of Mike Bauer from Guiding Light, which was also created by Irna Phillips, coming from Springfield to Bay City.